How to Become a Data-Driven Business

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Although Lean Analytics was published in 2013, many of its principles hold true today in terms of how to properly uncover problems that matter, test things quickly and validate through qualitative and quantitative data.

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In this wide ranging conversation, Ben talked about a variety of topics including:

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What makes a good metric and how to focus on the One Metric That Matters
How to avoid analysis paralysis with rapid testing
When and why founders should consider venture studios‍
How big companies should think about building internally or buying through startup acquisitions; and the role venture studios can play in corporate innovation.

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